Consumer behaviour and supermarkets in Argentina

Rodríguez, Elsa Mirta M.; Berges, Miriam; Casellas, Karina; Di Paola, Rosángela; Lupín, Beatriz; Garrido, Laura y Gentile, Natacha (2002). Consumer behaviour and supermarkets in Argentina. Development Policy Review, 20(4), 429-439. ISSN 0950-6764.

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This article examines supermarket development from the perspective of differences over regions and categories of consumers. It shows that, controlling for region, the more the education, income, durable assets (car, refrigerator) and consumer credit (credit card) of the consumer, the greater the probability that he/she will shop at a supermarket. Controlling for personal characteristics, living in a northern region (poorer, more rural, poorer infrastructure) reduces the probability of shopping at a supermarket. Finally, Argentinian consumers are less likely to buy fresh fruit and vegetables, red meat, and bread at a supermarket, as they would rather buy these from shops offering personal attention and service for those products.

Tipo de Documento: Artículo
Publicación/Revista: Development Policy Review
  • Publicado: 2002
Palabras Clave: Comportamiento del Consumidor, Supermercados, Alimentos, Frutas, Vegetales, Carne, Pan
Alcance Geográfico: Argentina
Filiación: Facultad de Cs. Económicas y Sociales > Centro de Inv. Económicas y Sociales > Grupo Economía Agraria
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